launch film

For the launch of our rebrand we produced a filmed interview with Maxime Burri. It mattered to us that the outtakes and funny moments stayed in the final cut. They lighten the mood and fit the way we work. We also used the shoot to test a new camera.

Maxime sits in a bright room with a large window, next to a shelf with cameras and glass bottles. He talks about how maison1815 came together, from the first projects to the references that followed. On-screen words such as «leidenschaft» (passion) and «menschlich» (human), the date 18.5. and logos of brands like Turkish Airlines, Merrell and Longines structure the 63 seconds. It ends with the invitation «Got an idea? Come to us, we're listening» and Maxime's email address.

The result is a film that combines background on the new brand with relatable outtakes. Camera and edit: Arno Kost.